Herbert Fisher ’45

Herbert Fisher of Bloomfield Hills, MI died peacefully in his sleep on September 30, 2017, aged 89. Mr. Fisher had a long career as a market research and advertising executive. He retired from corporate advertising in the 1980s to become co-founder of Allison-Fisher, Inc., a market research firm. Mr. Fisher was a graduate of Williston Academy, Harvard College and University of Chicago, where he earned a PhD in sociology. Among his numerous non-profit endeavors, he served as a Trustee of Cranbrook School. He is survived by his wife of 68 years, Ann (“Betty”) Dederick Fisher, his four children, eight grandchildren and one great grandchild. The family plans a private service in the Bahamas.

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